SWC and UP win AWEX tender to promote Wallonia, Belgium 

AWEX x SWC

We are delighted to share the news that SWC Partnership, in collaboration with our parent company, UP THERE, EVERYWHERE, has been awarded a 2-year public tender by AWEX (the Wallonia Export & Investment Agency). This exciting appointment will see us promoting the southern region of Belgium – Wallonia – as an investment destination of choice across the Nordic and Scandinavian countries. 

Why Wallonia? 

Wallonia is more than just a region; it’s a gateway to a world of resources, markets, and opportunities. Known for its innovation, skilled workforce, and entrepreneurial ecosystem, Wallonia provides the perfect platform for businesses looking to expand and thrive in a competitive global market. Whether you’re seeking to collaborate, innovate, or grow, Wallonia’s dynamic environment is ready to support and inspire. 

Our mission 

Over the next two years, our team will be leading the charge in creating a comprehensive communications strategy to elevate Wallonia’s profile in the Nordic and Scandinavian regions. Our responsibilities include: 

  • Regional communications strategy: Crafting impactful messaging that resonates with Nordic and Scandinavian audiences. 
  • Media strategy, planning, and buying: Strategically reaching target audiences with precision and creativity. 
  • Creative ideation and production: Developing engaging campaigns that highlight Wallonia’s strengths and opportunities. 
  • Digital marketing: Leveraging online platforms to maximise visibility and engagement. 

For visionaries and entrepreneurs 

For innovative thinkers and ambitious executives, Wallonia offers a world of possibilities. It’s a region rich in resources, brimming with skilled talent, and home to a network of like-minded visionaries ready to partner and propel your business forward. From its central location in Europe to its robust infrastructure and welcoming business climate, Wallonia is where opportunities take flight. 

Looking ahead 

We’re proud to be part of this exciting journey to showcase the best of Wallonia. Together with AWEX, we look forward to connecting businesses with the incredible opportunities this region has to offer. Stay tuned as we embark on this mission to unlock Wallonia’s potential and inspire businesses to think bigger, act bolder, and achieve more. 

Let’s Inspire!  

If you’re looking for a dynamic European marketing agency to promote your region, why not get in touch with Simon Cristal here

See also

Business,People,Using,Website,Or,Ai,Software,Technology,Analyze,Data

Unlock Smarter Marketing with AI and SWC Expertise

Smarter, Faster Marketing with AI and Human-Led Strategy The marketing world is moving faster and budgets are getting tighter. AI can be a game-changer, helping marketers streamline processes, optimise campaigns, and uncover new opportunities.  At SWC Partnership, we believe in harnessing AI’s power to enhance—not replace—human creativity and strategy. That’s why we’ve developed Attain®, our […]

Read more
fece8fc4-9067-4290-bfb7-87dbee2f6def

Paw-sitively Exciting: SWC are joining forces with Cesar!

We’re excited to share that SWC Partnership has been appointed by CESAR. As a result, this marks a new chapter in our collaboration with Mars Petcare. In addition, the partnership builds on our existing work with Whiskas and James Wellbeloved. Together, we’ll now be supporting CESAR across both the UK and Italy. CESAR is known […]

Read more