OFX: Elevating brand awareness in the European financial sector
SWC's integrated campaign to elevate OFX's brand in Europe.
The challenge
OFX, a leader in international money transfers, partnered with SWC to enhance its brand presence in the competitive European financial market.
OFX needed to establish stronger brand recognition and trust within the European financial services market amidst intense competition and complex regulations.
Intense competition from banks and fintech companies
Complex regulatory environments
Need to build credibility and awareness
Our solution
SWC crafted a comprehensive strategy involving thought leadership, digital advertising, strategic partnerships, and multilingual content to boost OFX's market presence.
Thought leadership content
Targeted digital advertising
Strategic partnerships
The results
The campaign resulted in a 250% increase in brand awareness, 180% growth in qualified leads, and successful partnerships with over 50 financial advisors.
What Our Client says
"The campaign was instrumental in establishing our presence and credibility in the European market."