Paw-sitively Exciting: SWC are joining forces with Cesar!

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We’re excited to share that SWC Partnership has been appointed by CESAR. As a result, this marks a new chapter in our collaboration with Mars Petcare.

In addition, the partnership builds on our existing work with Whiskas and James Wellbeloved. Together, we’ll now be supporting CESAR across both the UK and Italy.

CESAR is known for its premium dog food, crafted to delight even the pickiest pets. More importantly, the brand celebrates the deep bond between dogs and their owners.

Moving forward, our focus will be on creating heartfelt eCRM campaigns. These will highlight the joy, warmth, and companionship dogs bring into our lives.

At the same time, CESAR’s iconic West Highland White Terrier will remain central — a fitting symbol of the brand’s charm and personality.

Ultimately, we’re proud to be partnering with CESAR and Mars Petcare, and we look forward to sharing more as the work unfolds.

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